Grade Range: 6-12Resource Type(s): Interactives & Media, Reference MaterialsDuration: 5 MinutesDate Posted: 5/19/2014
One of the most enduring national brand characters to appear in the early days of advertising is everyone's favorite sartorially gifted legume, Mr. Peanut. In this episode, host Tory Altman joins Kathleen Franz, professor at American University, to talk about the history of "spokes-characters" in the United States, and how Mr. Peanut got his classic look.
Multimedia instruction, Museum education
Lessons & Activities
This sign was purchased by a North Beach second-hand shop from a proprietor in the neighboring Ch...
industrialism, advertising, video, Products, 20th Century, industrialization, peanut, enterprise, Pennsylvania, spokesperson, material culture, consumerism, Founding Fragments, Virginia, business, teenager
Lemonade in Winter: a Book About Two Kids Counting Money tells the story of Pauline and ...
Support for Smithsonian's History Explorer is provided by the Verizon Foundation