“Getting free stuff in the mail can be exciting, especially if the stuff that’s free is new and novel. On the other hand, it can be frustrating to have unsolicited stuff pouring into your mailbox. From the mid-1990s to the early 2000s, households across the United States received promotional disks in the mail from online service providers. These mailings contained free floppy disks (and later CD-ROMs) for software that provided access to the World Wide Web (WWW), a browser-based application for connecting to the internet made available to ordinary consumers in the early 1990s. Disks in flashy packaging with eye-catching slogans hawked several free hours of web browsing to entice newcomers to the online experience.”

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